Video Streaming Software Market By Component (Solutions (Transcoding & Processing, Video Management Software, Video Distribution, Video Analytics, Video Security, Other Solutions), Services (Managed Services, Professional Services)), Streaming Type , Industry and Region - Partner & Customer Ecosystem (Product Services, Proposition & Key Features) Competitive Index & Regional Footprints by MarketDigits - Forecast 2024-2032

Industry : Information Technology | Pages : 180 Pages | Published On : Apr 2024

         
     
The Video Streaming Software Market is Valued USD 11.2 billion by 2024 and projected to reach USD 52.4 billion by 2032, growing at a CAGR of 18.70% During the Forecast period of 2024-2032.

Market Overview

Video streaming software enables the delivery and playback of video content over the internet. It includes platforms like Netflix, YouTube, and others, offering real-time access to on-demand videos, live streams, and personalized content experiences. The video streaming software market is a dynamic sector driven by the escalating demand for on-demand multimedia content across the globe. As high-speed internet connectivity becomes pervasive and mobile devices proliferate, consumers increasingly turn to platforms like Netflix, Hulu, and Amazon Prime Video for diverse and personalized entertainment experiences. This market's robust growth is fueled by the convergence of technology and content consumption habits. The video streaming software market is witnessing exponential expansion, with key players continually innovating to enhance user experiences. Live streaming, virtual reality integration, and content personalization have become pivotal features as companies vie for a larger market share. The competitive landscape fosters strategic partnerships, content acquisition, and technological advancements. As more households cut traditional cable connections in favor of online streaming, the market's global reach expands, making it a critical domain for both established industry leaders and emerging entrants.

Video Streaming Software Market Size

Graph
ReportDetails
Market Size ValueUSD 11.2 billion by 2024
Market Size ValueUSD 52.4 billion by 2032
CAGR18.70%
Forecast Period2024-2032
Base Year 2023
Historic Data2020
Segments CoveredComponent, Services, Streaming Type, Deployment Mode and Region
Geographics CoveredNorth America, Europe, Asia Pacific, and RoW

Major vendors in the global Video Streaming Software Market: (Poly) Plantronics, Inc., Amazon Prime Video, Brightcove Inc., Cloudinary, Dacast, Disney Plus, Haivision, Hulu, IBM, Kaltura Inc., Kollective Technology, Inc., Netflix, OBS, Ooyala, Inc., Panopto, Sonic Foundry, Vbrick, VUALTO, Wowza Media Systems, LLC, and YouTube TV

Rising concerns related to data privacy

Advancements in Artificial Intelligence (AI) serve as a significant driver for the Video Streaming Software Market. AI technologies are instrumental in enhancing user experiences by enabling content personalization, recommendation algorithms, and efficient video compression. Machine learning algorithms analyze user preferences, viewing habits, and engagement data to deliver tailored content suggestions, leading to increased viewer satisfaction and retention. Additionally, AI-powered features contribute to content discovery, allowing streaming platforms to offer more relevant and engaging content. As the video streaming industry continues to evolve, the integration of AI not only optimizes operational efficiency but also plays a pivotal role in shaping the future of content delivery, making the viewing experience more intelligent, intuitive, and enjoyable for audiences worldwide.

Market Dynamics

Drivers:

  • Advancements in Artificial intelligence (AI)
  • The Increasing Penetration of Internet and Smartphones

Opportunities:

  • Surge in Demand for Multi-screen Video-on-demand Applications
  • Growing preferences for online streaming services over traditional TV

Surge in Demand for Multi-screen Video-on-demand Applications

The surge in demand for multi-screen Video-on-Demand (VOD) applications presents a significant opportunity for the Video Streaming Software Market. With consumers increasingly seeking flexibility and convenience in their content consumption, multi-screen VOD applications cater to this trend by allowing users to access video content seamlessly across various devices such as smartphones, tablets, smart TVs, and computers. This demand is fueled by the desire for on-the-go viewing and a personalized, cross-device experience. Video streaming software providers can capitalize on this trend by developing and optimizing their platforms for multi-screen compatibility, enhancing user engagement, and tapping into a broader audience base. As the market continues to evolve, aligning with the growing preference for multi-screen experiences positions companies to meet the dynamic needs of modern consumers, ultimately driving the expansion and innovation within the video streaming software industry.

The market for Video Streaming Software is dominated by North America.

In 2023, North America is anticipated to assert dominance in the video streaming software market. The region's preeminence is attributed to several factors, including widespread high-speed internet infrastructure, a tech-savvy consumer base, and the presence of major industry players. The United States and Canada, in particular, boast a robust digital ecosystem that fosters the growth of video streaming services. Furthermore, a surge in online content consumption, coupled with an increasing trend of cord-cutting, has accelerated the adoption of video streaming platforms. North America's market leadership is also buoyed by continuous technological advancements and innovations in the field, as companies strive to provide cutting-edge features and content to retain and attract users. As the appetite for on-demand content and live streaming continues to rise, North America remains at the forefront, driving the evolution and expansion of the global video streaming software market.

The healthcare Segment is Anticipated to Hold the Largest Market Share During the Forecast Period

Based on Industry the Video Streaming Software market is segmented into media and entertainment, bfsi, education healthcare, government, other end-use industry. The healthcare industry is emerging as a dominant segment in the video streaming software market, leveraging technology to transform various aspects of patient care, training, and communication. Video streaming software is increasingly employed for telemedicine services, enabling healthcare providers to conduct virtual consultations, share medical information, and facilitate remote monitoring. The demand for medical training and education has also fueled the adoption of video streaming platforms, allowing professionals to access and share instructional content, surgeries, and research findings. Moreover, the healthcare sector utilizes video streaming for internal communications, conferences, and collaborative initiatives, enhancing collaboration among medical professionals. The COVID-19 pandemic has accelerated the integration of video streaming in healthcare, facilitating patient engagement and ensuring seamless communication between healthcare providers. As healthcare organizations continue to prioritize digital transformation, the video streaming software market is witnessing significant growth in this sector, contributing to improved patient care and medical education.

Segmentations Analysis of Video Streaming Software Market: -

  • By Component:
    • Solutions
      • Transcoding & Processing
      • Video Management Software
      • Video Distribution
      • Video Analytics
      • Video Security
      • Other Solutions
    • Services
      • Managed Services
      • Professional Services
  • By Streaming Type:
    • Live Streaming
    • Video-on-Demand Streaming
  • By Deployment Mode:
    • On-Premises
    • Cloud
  • By Industry:
    • Media and Entertainment
    • BFSI
    • Education
    • Healthcare
    • Government
    • Other Verticals
  • By Region
    • North America
      • U.S.
      • Canada
    • Latin America
      • Brazil
      • Mexico
      • Argentina
      • Colombia
      • Chile
      • Peru
      • Rest of Latin America
    • Europe
      • Germany
      • France
      • Italy
      • Spain
      • U.K.
      • BENELUX
      • CIS & Russia
      • Nordics
      • Austria
      • Poland
      • Rest of Europe
    • Asia Pacific
      • China
      • Japan
      • South Korea
      • India
      • Thailand
      • Indonesia
      • Malaysia
      • Vietnam
      • Australia & New Zealand
      • Rest of Asia Pacific
    • Middle East & Africa
      • Saudi Arabia
      • UAE
      • South Africa
      • Nigeria
      • Egypt
      • Israel
      • Turkey
      • Rest of MEA

 Recent Developments

  • In April 2023, Akamai Technologies has announced new cloud computing capabilities for streaming video at the 2023 NAB Show. The capabilities are designed to help OTT operators deliver higher quality and more personalized video experiences to viewers. They can also help operators realize lower, more predictable operational costs and improve efforts to monetize content. Additionally, Akamai has also announced enhancements to its support of the Common Media Client Data (CMCD) specification and highlighted the latest members of its Qualified Computing Partner program.
  • In March 2023, Brightcove has expanded its E-Commerce capabilities with new platform integrations with Shopify, Instagram, and Salesforce Sales Cloud to its video cloud platform. The integrations are designed to enable companies to reach, engage and activate audiences with immersive, interactive, and live and on-demand video content.

Answers to Following Key Questions:

  • What will be the Video Streaming Software Market’s Trends & growth rate? What analysis has been done of the prices, sales, and volume of the top producers in the Video Streaming Software Market?
  • What are the main forces behind worldwide Video Streaming Software Market? Which companies dominate Video Streaming Software Market?
  • Which companies dominate Video Streaming Software Market? Which business possibilities, dangers, and tactics did they embrace in the market?
  • What are the main geographic areas for various trades that are anticipated to have astounding expansion over the Video Streaming Software Market?
  • What are the main geographical areas for various industries that are anticipated to observe astounding expansion for Video Streaming Software Market?
  • What are the dominant revenue-generating regions for Video Streaming Software Market, as well as regional growth trends?
  • By the end of the forecast period, what will the market size and growth rate be?
  • What are the main Video Streaming Software Market trends that are influencing the market's expansion?
  • Which key product categories dominate Video Streaming Software Market? What is Video Streaming Software Market’s main applications?
  • In the coming years, which Video Streaming Software Market technology will dominate the market?

Reason to purchase this Video Streaming Software Market Report:

  • Determine prospective investment areas based on a detailed trend analysis of the global Video Streaming Software Market over the next years.
  • Gain an in-depth understanding of the underlying factors driving demand for different Video Streaming Software Market segments in the top spending countries across the world and identify the opportunities each offers.
  • Strengthen your understanding of the market in terms of demand drivers, industry trends, and the latest technological developments, among others.
  • Identify the major channels that are driving the global Video Streaming Software Market, providing a clear picture of future opportunities that can be tapped, resulting in revenue expansion.
  • Channelize resources by focusing on the ongoing programs that are being undertaken by the different countries within the global Video Streaming Software Market.
  • Make correct business decisions based on a thorough analysis of the total competitive landscape of the sector with detailed profiles of the top Video Streaming Software Market providers worldwide, including information about their products, alliances, recent contract wins, and financial analysis wherever available.

 

TOC

Table and Figures

Methodology:

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This methodology is built upon the integration of all seven research methodologies developed by MarketDigits, a renowned global research and consulting firm. By leveraging the collective strength of these methodologies, we are able to deliver a 360° view of the challenges, trends, and issues impacting your industry.

The first step of our 360° Research Methodology™ involves conducting extensive primary research, which involves gathering first-hand information through interviews, surveys, and interactions with industry experts, key stakeholders, and market participants. This approach enables us to gather valuable insights and perspectives directly from the source.

Secondary research is another crucial component of our methodology. It involves a deep dive into various data sources, including industry reports, market databases, scholarly articles, and regulatory documents. This helps us gather a wide range of information, validate findings, and provide a comprehensive understanding of the industry landscape.

Furthermore, our methodology incorporates technology-based research techniques, such as data mining, text analytics, and predictive modelling, to uncover hidden patterns, correlations, and trends within the data. This data-driven approach enhances the accuracy and reliability of our analysis, enabling us to make informed and actionable recommendations.

In addition, our analysts bring their industry expertise and domain knowledge to bear on the research process. Their deep understanding of market dynamics, emerging trends, and future prospects allows for insightful interpretation of the data and identification of strategic opportunities.

To ensure the highest level of quality and reliability, our research process undergoes rigorous validation and verification. This includes cross-referencing and triangulation of data from multiple sources, as well as peer reviews and expert consultations.

The result of our 360° Research Methodology is a comprehensive and robust research report that empowers you to make well-informed business decisions. It provides a panoramic view of the industry landscape, helping you navigate challenges, seize opportunities, and stay ahead of the competition.

In summary, our 360° Research Methodology is designed to provide you with a deep understanding of your industry by integrating various research techniques, industry expertise, and data-driven analysis. It ensures that every business decision you make is based on a well-triangulated and comprehensive research experience.

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