Cloud Based Event Management Market By Component (Software, and Services), Organization Size (SMEs, and Large Enterprises), End User (Event Organizers and Planners, Corporate, Government, Education, and Others) & Region - Partner & Customer Ecosystem (Product Services, Proposition & Key Features) Competitive Index & Regional Footprints by MarketDigits - Forecast 2024-2032

Industry : Information Technology | Pages : 180 Pages | Published On : Mar 2024

         
     
The Cloud Based Event Management Market is Valued USD 10.60 billion in 2024 and projected to reach USD 29.41 billion by 2030, growing at a CAGR of 15.70% During the Forecast period of 2024-2032.

 

The cloud-based event management business has grown dramatically, transforming the way events are planned, executed, and managed. This fast-growing market is distinguished by its ability to leverage the power of cloud computing to expedite event operations, improve attendee experiences, and give event organizers unparalleled insights and possibilities. The ability to improve attendee experiences is one of the primary drivers behind the market's growth. Event organizers can use cloud-based event management tools to develop interactive event websites, mobile apps, and registration portals. Through these platforms, attendees can easily register, view event information, and interact with event material, boosting their overall experience and engagement levels. Attendee satisfaction and participation rates are increased via personalized agendas, networking opportunities, and real-time updates.

The increased acceptance of virtual and hybrid events has boosted the market's growth.  Cloud-based event management solutions have been crucial in facilitating a smooth transition to virtual and hybrid forms. These technologies support virtual event registration, attendee engagement, content distribution, and networking by efficiently translating the essential aspects of physical events into the digital realm. Also, cloud-based event management platforms' analytics and data-driven capabilities have converted event planning from an art to a science. Organizers can collect and analyze attendee data, preferences, and behavior to create more focused marketing campaigns, better content curation, and better event design. This data-driven strategy results in better decision-making, more efficient resource allocation, and, ultimately, increased event success.

Furthermore, the cloud-based event management sector has enormous growth and innovation potential. The growing popularity of virtual and hybrid event formats will encourage the creation of more advanced features and functionalities inside these platforms. Attendee engagement, personalization, and predictive analytics are anticipated to benefit from artificial intelligence and machine learning. Furthermore, as events grow more global, multilingual capabilities and localization features will become increasingly important for ensuring seamless communication and engagement among varied audiences.

Cloud Based Event Management Market Size

Graph
ReportDetails
Market Size ValueUSD 10.60 billion in 2024
Market Size ValueUSD 29.41 billion by 2030
CAGR15.70%
Forecast Period2024-2032
Base Year 2023
Historic Data2020
Segments CoveredComponent, Organization Size, End User, and Region
Geographics CoveredNorth America, Latin America, Europe, Asia-Pacific, Middle East & Africa

Major players in the Cloud Based Event Management Market include IBM, Cvent(US), Aventri(US), Eventbrite(US), Ungerboeck(US), Hopin (UK), XING Events (Germany), Bizzabo (US), Certain (US), RainFocus (US), ACTIVE Network (US), Eventzilla (US), Meeting Evolution (US), EventMobi (Canada), Zoho (India), Regpack (US), EventBooking (US), Bitrix24 (US), Arlo (UK), webMOBI (US), and Tripleseat (US).

Increasing Demand for Event Automation

Event automation within cloud-based event management systems has become a defining trend in the events industry, affecting how events are planned, executed, and optimized. The compelling benefits of event automation, ranging from increased productivity and streamlined workflows to improved attendee engagement and data-driven insights, are driving this surge in demand. One of the primary benefits of event automation is its ability to provide event guests with a seamless and pleasant experience. Attendees may easily register, browse event details, receive confirmations, and even make payments using cloud-based event management software with automation tools. Attendees can customize their event agendas, receive real-time updates, and connect with other attendees to improve their entire event experience. Event automation need has increased in tandem with the expansion of virtual and hybrid events. Because these formats necessitate detailed coordination and control, automation is a crucial tool for ensuring flawless implementation. Virtual event registration, content distribution, networking opportunities, and post-event follow-ups can all be automated using cloud-based event management software. Also, event automation has the potential to significantly improve event marketing and communication tactics. Organizers can use cloud-based systems to automate email campaigns, social media posts, and customized messaging depending on attendance choices. This provides constant and timely communication, which leads to improved engagement and attendance. Organizers can also use automation to segment consumers and deliver customized information, leading to more relevant and effective marketing efforts.

The need for event automation in cloud-based event management is likely to expand further. Advances in artificial intelligence and machine learning are likely to improve event automation capabilities as technology progresses. Chatbots and virtual assistants could become essential components of event platforms, assisting both attendees and organizers in real-time. As well, as the industry adapts to new event forms and technological improvements, event automation will continue to be a critical tool for organizers looking to offer extraordinary and impactful events.

Growing Popularity of Virtual Events

The growing popularity of virtual events within cloud-based event management software has ushered in a new era of involvement, accessibility, and creativity in the events environment. Because of their capacity to transcend physical constraints, offer new interactive experiences, and provide event organizers with a customizable platform for holding a wide range of gatherings, virtual events have garnered enormous appeal. One of the primary reasons for the rise in popularity of virtual events is their unrivaled accessibility. Participants from all across the world can attend events without being constrained by travel, lodging, or geography. This accessibility democratizes event participation by allowing individuals who would not otherwise be able to attend physical gatherings to participate in meaningful debates, acquire insights, and network. In addition, the interactive quality of virtual events adds to their popularity. Cloud-based event management tools include features like live streaming, virtual booths, chat rooms, and breakout sessions that allow attendees, speakers, and exhibitors to interact in real-time. These interactions imitate the dynamics of physical events, allowing for long-distance networking, knowledge-sharing, and collaboration.

Furthermore, cloud-based event management tools' data-driven insights have increased the attraction of virtual events. Organizers can collect detailed data on attendee engagement, session popularity, content interactions, and other topics. This data enables event organizers to make informed decisions, adjust future material to attendee preferences, and continuously improve event strategy for maximum impact. Likewise, the popularity of virtual events inside cloud-based event management is expected to expand further. As technology advances, innovations such as augmented and virtual reality integration may be introduced, boosting the immersive experience for participants. Hybrid events, which blend in-person and virtual features, may also become more common, providing the benefits of both forms while broadening event reach.

Dominating Region and Country:

The growth of cloud-based event management in the Asia Pacific region is attributed to an increase in technological adoption, as well as a shift toward innovative event planning and execution. This dynamic market has seen tremendous growth across a variety of industries, with numerous countries embracing cloud technology to improve event experiences, optimize procedures, and harness data-driven insights.

China dominated the cloud-based event management sector in the Asia Pacific region. First and foremost, its burgeoning e-commerce industry has provided the groundwork for digital change across multiple industries. This has resulted in a strong acceptance of cloud-based solutions, as businesses and event organizers seek faster operations, scalability, and data-driven insights. Furthermore, the expansion of cloud-based event management in the Asia Pacific area is likely to continue. As technology advances, the incorporation of artificial intelligence, machine learning, and virtual reality into cloud platforms could improve attendee experiences even more. Also, the continued development of hybrid events that smoothly integrate real and virtual elements could become a normal practice in the region.

The Cloud Based Event Management Market research report provides an in-depth overview of the industry including market segmentation by Component, Organization Size, End User, and Region. Analysis of the global market with a special focus on high-growth applications in each vertical and fast-growing market segment. It includes a detailed competitive landscape with identification of the key players concerning each type of market, in-depth market share analysis with individual revenue, market shares, and top players’ rankings. Impact analysis of the market dynamics with factors currently driving and restraining the growth of the market, along with their impact in the short, medium, and long-term landscapes. Competitive intelligence from the company profiles, key player strategies, and game-changing developments such as new product launches, collaborations, expansions, investment analysis, mergers, and acquisitions. The market analysis focuses on revenue and forecast by region/countries and by application in terms of revenue forecast for the period 2023-2030.

The report further studies the market strategies of key players, recent development status, plans, and Cloud Based Event Management Market trends across the world. Also, it splits the market segmentation further to deep dive into research and reveals company profile and prospects.

Major Classifications are as follows:

  • By Component
    • Software
      • Event Planning Software
      • Venue Management Software
      • Event Registration And Ticketing Software
      • Event Marketing Software
      • Analytics And Reporting Software
      • Content Management Software
      • Visitor Management Software
      • Others
    • Services
      • Consulting
      • Deployment and Integration
      • Support and Maintenance
  • By Organization Size
    • SMEs
    • Large Enterprises
  • By End User
    • Event Organizers and Planners
    • Corporate
    • Government
    • Education
    • Others
  • By Region
    • North America
      • US
      • Canada
    • Latin America
      • Brazil
      • Mexico
      • Argentina
      • Rest of Latin America
    • Europe
      • UK
      • Germany
      • France
      • Italy
      • Spain
      • Russia
      • Rest of Europe
    • Asia Pacific
      • China
      • Japan
      • India
      • South Korea
      • Rest of Asia Pacific
    • Rest of the World
      • Middle East
        • UAE
        • Saudi Arabia
        • Israel
        • Rest of the Middle East
      • Africa
        • South Africa
        • Rest of the Middle East & Africa

Reason to Purchase this Cloud-Based Event Management Market Report:

  • Determine prospective investment areas based on a detailed trend analysis of the global Cloud Based Event Management Market over the next years.
  • Gain an in-depth understanding of the underlying factors driving demand for different Cloud Based Event Management Market segments in the top spending countries across the world and identify the opportunities each offers.
  • Strengthen your understanding of the market in terms of demand drivers, industry trends, and the latest technological developments, among others.
  • Identify the major channels that are driving the global Cloud Based Event Management Market, providing a clear picture of future opportunities that can be tapped, resulting in revenue expansion.
  • Channelize resources by focusing on the ongoing programs that are being undertaken by the different countries within the global Cloud Based Event Management Market.
  • Make correct business decisions based on a thorough analysis of the total competitive landscape of the sector with detailed profiles of the top Cloud Based Event Management Market providers worldwide, including information about their products, alliances, recent contract wins, and financial analysis wherever available.

TOC

  1. Executive Summary
  2. Introduction
    1. Key Takeaways
    2. Report Description
    3. Market Scope & Definition
    4. Stakeholders
    5. Research Methodology
      1. Market size
      2. Key data points from primary sources
      3. Key data points from secondary sources
      4. List of primary sources
      5. List of secondary sources
  3. Market Overview
    1. Introduction
    2. Industry Segmentation
    3. Market Trends Analysis
    4. Major Funding & Investments
    5. Market Dynamics
      1. Drivers
      2. Restraints
      3. Opportunities
    6. Value Chain Analysis
    7. Pricing Analysis
      1. Pricing Analysis, By Products
      2. Average Pricing Benchmark Analysis
  4. Cloud Based Event Management Market, By Component
    1. Software
      1. Event Planning Software
      2. Venue Management Software
      3. Event Registration And Ticketing Software
      4. Event Marketing Software
      5. Analytics And Reporting Software
      6. Content Management Software
      7. Visitor Management Software
      8. Others
    2. Services
      1. Consulting
      2. Deployment and Integration
      3. Support and Maintenance
  5. Cloud Based Event Management Market, By Organization Size
    1. SMEs
    2. Large Enterprises
  6. Cloud Based Event Management Market, By End-User
    1. Event Organizers and Planners
    2. Corporate
    3. Government
    4. Education
    5. Others
  7. Cloud Based Event Management Market, By Geography
    1. Cloud Based Event Management Market, North America
      1. U.S.
      2. Canada
    2. Cloud Based Event Management Market, Latin America
      1. Brazil
      2. Mexico
      3. Argentina
      4. Rest of Latin America
    3. Cloud Based Event Management Market, Europe
      1. UK
      2. Germany
      3. France
      4. Italy
      5. Spain
      6. Russia
      7. Rest of Europe
    4. Cloud Based Event Management Market, Asia Pacific
      1. China
      2. Japan
      3. India
      4. South Korea
      5. Rest of Asia Pacific
    5. Cloud Based Event Management Market, Rest of the world
      1. Middle East
        1. UAE
        2. Saudi Arabia
        3. Israel
      2. Africa
        1. South Africa
        2. Rest of Africa
  8. Competitive Analysis
    1. Introduction
    2. Top Companies Ranking
    3. Competitive Landscape
      1. Competition Dashboard
      2. Market Analysis (2022)
      3. Emerging company case studies
    4. Company Profiles
      1. IBM
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      2. Cvent(US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      3. Aventri(US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      4. Eventbrite(US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      5. Ungerboeck(US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      6. Hopin (UK)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      7. XING Events (Germany)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      8. Bizzabo (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      9. Certain (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      10. RainFocus (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      11. ACTIVE Network (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      12. Eventzilla (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      13. Meeting Evolution (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      14. EventMobi (Canada)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      15. Zoho (India)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      16. Regpack (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      17. EventBooking (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      18. Bitrix24 (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
        6. Business Overview
        7. Product Portfolio
        8. Market Segments (Business Segment/Region)
        9. Sales Footprint
        10. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      19. Arlo (UK)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      20. webMOBI (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition
      21. Tripleseat (US)
        1. Business Overview
        2. Product Portfolio
        3. Market Segments (Business Segment/Region)
        4. Sales Footprint
        5. Recent Developments
          1. New Product Launch
          2. Mergers & Acquisitions
          3. Collaborations, Partnerships & Agreements
          4. Rewards & Recognition

Table and Figures

Methodology:

At MarketDigits, we take immense pride in our 360° Research Methodology, which serves as the cornerstone of our research process. It represents a rigorous and comprehensive approach that goes beyond traditional methods to provide a holistic understanding of industry dynamics.

This methodology is built upon the integration of all seven research methodologies developed by MarketDigits, a renowned global research and consulting firm. By leveraging the collective strength of these methodologies, we are able to deliver a 360° view of the challenges, trends, and issues impacting your industry.

The first step of our 360° Research Methodology™ involves conducting extensive primary research, which involves gathering first-hand information through interviews, surveys, and interactions with industry experts, key stakeholders, and market participants. This approach enables us to gather valuable insights and perspectives directly from the source.

Secondary research is another crucial component of our methodology. It involves a deep dive into various data sources, including industry reports, market databases, scholarly articles, and regulatory documents. This helps us gather a wide range of information, validate findings, and provide a comprehensive understanding of the industry landscape.

Furthermore, our methodology incorporates technology-based research techniques, such as data mining, text analytics, and predictive modelling, to uncover hidden patterns, correlations, and trends within the data. This data-driven approach enhances the accuracy and reliability of our analysis, enabling us to make informed and actionable recommendations.

In addition, our analysts bring their industry expertise and domain knowledge to bear on the research process. Their deep understanding of market dynamics, emerging trends, and future prospects allows for insightful interpretation of the data and identification of strategic opportunities.

To ensure the highest level of quality and reliability, our research process undergoes rigorous validation and verification. This includes cross-referencing and triangulation of data from multiple sources, as well as peer reviews and expert consultations.

The result of our 360° Research Methodology is a comprehensive and robust research report that empowers you to make well-informed business decisions. It provides a panoramic view of the industry landscape, helping you navigate challenges, seize opportunities, and stay ahead of the competition.

In summary, our 360° Research Methodology is designed to provide you with a deep understanding of your industry by integrating various research techniques, industry expertise, and data-driven analysis. It ensures that every business decision you make is based on a well-triangulated and comprehensive research experience.

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Covered Key Topics

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Market Growth Drivers

Leading Market Players

Company Market Share

Market Size and Growth Rate

Market Trend and Technological

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